Apigee Announced an API Exchange Friday
www.apify.co
on 04/02/2013
Excerpt: A decade ago, during the first wave of Internet innovation, countless business plans began with the breathless promise of becoming the UN of this or that information exchange. ECommerce and communications would be transformed through the mediation of a neutral “man in the middle”. Here's what happened: the communitarian exchanges failed; businesses that went direct to consumers succeeded; the hope for communal mediation was left to overreaching consortia grasping after fading relevance. Why did the “disintermediated” direct-to-buyer model win? Simple: it was simplicity. The problem with multilateral exchanges is complexity.... read the full post.
Tags: API-Evangelist, API-Stack, Apify, Blog, Cloud, From, Googlereader, Ifttt, Management, the
API Business ROI | APIfy
www.apify.co
on 03/07/2013
Excerpt: Numerous measurements exist for APIs. On the technical level, these metrics are fairly well understood. However, on the business level, there is a great deal of confusion over how the effectiveness of an API program can be accurately measured. Layer 7’s March 14 webinar, ROI for APIs – which will feature input from TechCrunch and AT&T – should help to clear up some of this confusion. In particular, the webinar will focus on how hackthons can be used to gather valuable data for API ROI measurement. How you measure your API ROI will depend on the purpose your APIs play in the greater business picture.... read the full post.
Tags: API-Evangelist, API-Stack, Apify, APIs, Blog, Cloud, From, Googlereader, Ifttt, Management, ROI, the
Excerpt: Numerous measurements exist for APIs. On the technical level, these metrics are fairly well understood. However, on the business level, there is a great deal of confusion over how the effectiveness of an API program can be accurately measured. Layer 7’s March 14 webinar, ROI for APIs – which will feature input from TechCrunch and AT&T – should help to clear up some of this confusion. In particular, the webinar will focus on how hackthons can be used to gather valuable data for API ROI measurement. How you measure your API ROI will depend on the purpose your APIs play in the greater business picture.... read the full post.
Tags: API-Evangelist, API-Stack, Apify, APIs, Blog, Cloud, From, Googlereader, Ifttt, Management, ROI, the


